Benjamin Moore North American Designer Kit

ArtCarved Social Media

Challenge

Reimagine ArtCarved’s social presence to reflect the brand’s repositioning and build a more cohesive visual narrative.

Solution

Refresh ArtCarved’s content, re-envisioning their feed around thematic color stories, extending the updated brand vernacular into product-focused photography. Integrate more lifestyle imagery to resonate stronger with women searching social for their dream engagement ring.
Social Strategy
Content Development
Creative Production
Photography Art Direction
Prop & Clothing Styling
It was vital on social to show brides shopping for rings ArtCarved’s product breadth and style options. Each shot was mindfully composed and styled to best showcase the details of each ring.
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