![sc_3SIXTY_1 Benjamin Moore North American Designer Kit](https://studioccreative.com/wp-content/uploads/2020/05/sc_3SIXTY_1.jpg)
Campaign 3SIXTY
Challenge
Cut through the health care clutter to raise funds for Atlantic Health’s premier capital campaign—an initiative that reached every facet of the hospital system.
Solution
Create a campaign with a vibrant, bold, inviting brand story that:
Helps unify the audience, bringing together the many lives Atlantic Health touches each day.
Engages donors across all media touch-points: online, direct mail, events, video and support materials.
Visual Language
Tone of Voice
Copywriting
Video
Print Promotional Collateral
Event Environmental Design
Tone of Voice
Copywriting
Video
Print Promotional Collateral
Event Environmental Design
![sc_3SIXTY_2](https://studioccreative.com/wp-content/uploads/2020/05/sc_3SIXTY_2.jpg)
![sc_3SIXTY_3](https://studioccreative.com/wp-content/uploads/2020/05/sc_3SIXTY_3.jpg)
![sc_3SIXTY_4](https://studioccreative.com/wp-content/uploads/2020/05/sc_3SIXTY_4.jpg)
![sc_3SIXTY_4.5](https://studioccreative.com/wp-content/uploads/2021/10/sc_3SIXTY_4.5.jpg)
![sc_3SIXTY_5](https://studioccreative.com/wp-content/uploads/2020/05/sc_3SIXTY_5.jpg)
![sc_3SIXTY_6](https://studioccreative.com/wp-content/uploads/2020/05/sc_3SIXTY_6.jpg)
![sc_3SIXTY_7](https://studioccreative.com/wp-content/uploads/2020/05/sc_3SIXTY_7.jpg)
![sc_3SIXTY_8](https://studioccreative.com/wp-content/uploads/2020/05/sc_3SIXTY_8.jpg)
The campaign was successful in helping the Foundation reach their goal. To showcase the inspiring results, we helped the team create a large-scale visual installation at the celebratory capstone event.
![sc_3SIXTY_9 bennie moore](https://studioccreative.com/wp-content/uploads/2020/05/sc_3SIXTY_9-scaled.jpg)
![sc_3SIXTY_10 bennie moore](https://studioccreative.com/wp-content/uploads/2020/05/sc_3SIXTY_10.jpg)